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The Vantage Platform is the OS for Retail Media

Enterprise-grade technology, built to scale.

The Vantage Difference

Built for retailers, not repurposed for them

Until now, no one solution has supported all jobs-to-be-done. Most retail media businesses today operate off spreadsheets, manually coordinating data and operations across 10+ different systems and tools.

Vantage centralizes all jobs-to-be-done into a one unified platform. You can now transform your retail media operations with an easy-to-use, comprehensive platform that eliminates fragmentation and drives efficiency across all key platform elements.

Onsite

Search, display, video, sponsored products, and demand sources

Offsite

Meta, Google, Pinterest, DSPs, and growing

In-Store

Digital displays, endcaps, & physical advertising

Reach Audiences Across Every Channel

An omni-channel solution for your retail media business, from book to bill, all in one tool.

Key Platform Elements

A unified solution that combines all jobs-to-be-done in retail media, from ad to action, into one seamless platform and workflow.

Campaign Management

Core tools for launching and optimizing media across platforms

  • Ad Copy Edits, Live Campaign Edits
  • Ad Scheduling
  • Built-in creative tools
  • Campaign Approval Process
  • Campaign List, Filters, Metrics
  • Centralized Campaign Queue
  • Custom Ad Copy, Templates
  • DAM system integration
  • Meta Dynamic Ads, Google DSA, Pinterest Ads
  • Template-based creation

Targeting & Optimization

Smarter targeting. Better results.

  • AI-powered optimization
  • Budget allocation optimization
  • Category management
  • Change impact analysis
  • Dynamic targeting rules
  • Offsite audience setup
  • Onsite Auctions, Sponsored Banners
  • Performance prediction
  •  Complete audit trail
  • Cross-platform campaign optimization
  • Cross-platform reach
  • Custom audience segments
  • Performance timeline
  • Product-level targeting
  • Product-specific bidding
  • Revision management

Media Planning

Planning, packaging, and forecasting campaign success

  • Media Inventory Reservation
  • Media Planner Approval & Collaboration
  • Merchant Collaboration Tools
  • OMS-Light Campaign and Billing Integration
  • Proposal/Media Plan Building
  • Sales Enablement (Inventory Views, Packaging)
  • Scenario Planning, Forecasting Tools

Advertiser Collaboration

Shared UIs, self-serve tools, & workflows for
retail-brand alignment

  • Brand-Level Dashboards
  • Campaign Approval Workflows
  • Campaign Self-Serve Tools
  • Role-Based Access Control (RBAC)
  • Shared UIs for Retailers and Brands
  • VIP Support, Dedicated Account Managers

Analytics & Reporting

Cross-platform visibility and actionable reporting

  • Advanced attribution
  • Advertising Overview (Cross-Platform)
  • Brand spend visibility
  • Business Overview (Sales, Orders, Visitors)
  • Campaign Metrics (SKU-Level, KPI Tracking)
  • Category performance
  • Custom KPI monitoring
  • Department-wide insights
  • Insights Explorer
  • Investment tracking
  • Live Reports, Pacing Alerts, API Access
  • Onsite Optimization Overview
  • Share-of Metrics Dashboard

Operations & Billing

Billing, pacing, spend tracking, and invoicing tools

  • Automated Billing Report & Invoices
  • Cost reconciliation
  • Financial System Integrations
  • Invoice Creation Based on Actuals
  • Live Campaign Pacing & Alerts
  • Performance forecasting
  • Shared goal alignment
  • Strategic partnership planning
  • Wallets, Spend Tracking

Systems Integrations

Seamless tech integrations across retail, media, and analytics platforms

  • API Access for Campaigns & Reporting
  • Automated Opportunity Sync
  • Branded Login Page, Hosted Iframe
  • CDP and Data Sources
  • CMS and DAM Integrations
  • Adservers and Decision Engines
  • Salesforce CRM Integration
  • SSO Integration

Campaign Management

Core tools for launching and optimizing media across platforms

  • Ad Copy Edits, Live Campaign Edits
  • Ad Scheduling
  • Built-in creative tools
  • Campaign Approval Process
  • Campaign List, Filters, Metrics
  • Centralized Campaign Queue
  • Custom Ad Copy, Templates
  • DAM system integration
  • Meta Dynamic Ads, Google DSA, Pinterest Ads
  • Template-based creation

Targeting & Optimization

Smarter targeting. Better results.

  • AI-powered optimization
  • Budget allocation optimization
  • Category management
  • Change impact analysis
  • Dynamic targeting rules
  • Offsite audience setup
  • Onsite Auctions, Sponsored Banners
  • Performance prediction
  •  Complete audit trail
  • Cross-platform campaign optimization
  • Cross-platform reach
  • Custom audience segments
  • Performance timeline
  • Product-level targeting
  • Product-specific bidding
  • Revision management

Media Planning

Planning, packaging, and forecasting campaign success

  • Media Inventory Reservation
  • Media Planner Approval & Collaboration
  • Merchant Collaboration Tools
  • OMS-Light Campaign and Billing Integration
  • Proposal/Media Plan Building
  • Sales Enablement (Inventory Views, Packaging)
  • Scenario Planning, Forecasting Tools

Advertiser Collaboration

Shared UIs, self-serve tools, & workflows for retail-brand alignment

  • Brand-Level Dashboards
  • Campaign Approval Workflows
  • Campaign Self-Serve Tools
  • Role-Based Access Control (RBAC)
  • Shared UIs for Retailers and Brands
  • VIP Support, Dedicated Account Managers

Analytics & Reporting

Cross-platform visibility and actionable reporting

  • Advanced attribution
  • Advertising Overview (Cross-Platform)
  • Brand spend visibility
  • Business Overview (Sales, Orders, Visitors)
  • Campaign Metrics (SKU-Level, KPI Tracking)
  • Category performance
  • Custom KPI monitoring
  • Department-wide insights
  • Insights Explorer
  • Investment tracking
  • Live Reports, Pacing Alerts, API Access
  • Onsite Optimization Overview
  • Share-of Metrics Dashboard

Operations & Billing

Billing, pacing, spend tracking, and invoicing tools

  • Automated Billing Report & Invoices
  • Cost reconciliation
  • Financial System Integrations
  • Invoice Creation Based on Actuals
  • Live Campaign Pacing & Alerts
  • Performance forecasting
  • Shared goal alignment
  • Strategic partnership planning
  • Wallets, Spend Tracking

Systems Integrations

Seamless tech integrations across retail, media, and analytics platforms

  • API Access for Campaigns & Reporting
  • Automated Opportunity Sync
  • Branded Login Page, Hosted Iframe
  • CDP and Data Sources
  • CMS and DAM Integrations
  • Adservers and Decision Engines
  • Salesforce CRM Integration
  • SSO Integration

Enterprise-grade technology backed by proven performance.

Performance and security you can rely on. At scale, in real time.

99.99% Uptime

Guaranteed uptime with global monitoring from multiple geographic points.

→ Sub-second response times

→ 24/7 monitoring coverage

Scalability Guarantees​

Proven ability to scale without 
performance degradation.

→ 3.8B+ events processed

→ Auto-scaling infrastructure

→ No re-architecture required

SLAs

Committed response times across all system layers & APIs.

→ API responses: <1 second

→ Dashboard loading: <2 seconds

→ Data processing: Real-time

Security

Built with security and compliance at the core to protect your sensitive retail media data.

  Multi-factor authentication 

  Role-based access & audit logging

  Regular security assessments

Comprehensive Support

From onboarding to optimization, our team is behind you at every stage.

Dedicated Account Manager

Expert support, personalized for your goals.
With a dedicated account manager, guidance is proactive, strategic, and built around your business.

24/7 Support

Always on when you need us.
Our support team is available round the clock to solve problems and keep things moving.

Live Training

Real people, real sessions, real learning.
Interactive sessions & workshops designed to build confidence and drive adoption for your team.

Performance Reviews

Performance reviews, powered by partnership.
Ongoing check-ins and best practice sharing ensure continuous improvement and alignment.

Let’s Talk About What's Next

This isn’t about a sales pitch, it’s about building the right solution, together.

Share where you are today, and we’ll connect you with someone from our team who can speak to your goals, challenges, and opportunities.

Join leading retailers who trust Vantage to power their retail media business.

The Operating System for Retail Media. Built for modern teams who demand unified operations and intelligent automation.

© 2025 Vantage – All rights reserved.
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© 2025 Vantage – All rights reserved.