A Robust, Scalable, Self-serve Media Network that Works for the Long-Tail of Vendor Brands
Live Brand Dashboards, Retail Media Advertising & Workflow Support Modules
Vantage is innovating with leading retailers and their vendor partners, driving new models of collaboration and retail advertising.
Live brand dashboards and data-driven online advertising campaigns from Vantage provide brands with key relevant data and retailers with increased site traffic, new customers, and performance so strong that brands never question the allocation of their shopper marketing and trade dollars to your retail environment.
How It Works
Retail Media Advertising
Create the best, interconnected experience for your vendors and the customers that you both serve.
Vantage makes it easy for retailers to launch or augment their own retail media network. You can offer first-party targeted advertising that drives awareness, consideration, and conversion among highly valuable audiences at scale.
We help retailers focus on why your customers are there, what’s driven them to be interested in your store, and when they have the highest probability of buying.
With key data and insight, Vantage builds a personalized path to purchase to help retailers understand shopping behaviors, multivariate test, and deliver engaging content through highly targeted and automated online marketing that keeps customers coming back time after time.
Unlock valuable insights that impact your bottom line
Advanced Analytics and Reporting
Vantage helps some of the world’s largest retailers unleash the power of their most valuable assets: their data and their customers.
Vantage delivers real-time business intelligence and forecasting driven by AI to help you generate more revenue, cultivate loyal customers, and drive profitability.
Uncover hundreds of ecommerce insights across performance metrics, product sales, and customers. Instantly track Key Performance Indicators like Abandoned Cart Rate, Repeat Customer Rate, Average Order Value, and others to build and automate high-quality ecommerce reports.
Maintain margins with personalized promotion targeting
Vantage Dynamic Promotions Engine
Vantage delivers retailers the ability to dynamically test and optimize their online marketing efforts with our state-of-the-art dynamic promotions engine.
Personalized promotion targeting helps retailers focus on volume, revenue and profit without wasting money on one-size-fits-all promotions.
Using real-time shopper intent behavior and Artificial Intelligence, the Vantage Dynamic Promotion Engine can recommend appropriate promotional offers and discounts to each customer at key moments to close the sale.
