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Benefits of Incorporating Self-Service into Your Retail Media Network by Vantage - gotvantage.com
The Future of Retail Media: Self-Service Retail Media Platforms

It’s no secret that the retail media industry is experiencing a moment, but perhaps the most eloquent explanation is that these networks are “growing like gangbusters” as described by Forbes contributor Nikki Baird. How much so? Consider these stats: Retail media ad spend will more than double by 2027 US retail media ad spend is forecasted to hit $45.15 billion…

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