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Diving Into Our First Pilot With Walmart

Collaboration drives new partnership and business models.
Retail will never be the same.

Key Audiences Targeted for Marketing:

  • Brand-loyal shoppers
  • Competitor-loyal shoppers
  • Value shoppers
  • Abandoned carts
  • Lookalike audiences

Key Insights:

  • Real-time sales, conversions, abandoned cart and repeat customer rate
  • Kimberly-Clark percentage of cart size, product affinities, weighted cart ranking
  • Optimized ad spend across loyal customers, competitors’, and undecided shoppers
  • Tested thousands of variations of ads, optimized in real-time, driving increased sales
  • Key shopper segments and their shopping habits

FOR MORE INFORMATION ON THE PROJECT, WHAT WE ACHIEVED, AND A DEMO OF THE VANTAGE DIGITAL CO-OP PERFORMANCE MARKETING PLATFORM, CONTACT VANTAGE TODAY.

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