Diving Into Our First Pilot With Walmart

Collaboration drives new partnership and business models.
Retail will never be the same.

Key Audiences Targeted for Marketing:

• Brand-loyal shoppers
• Competitor-loyal shoppers
• Value shoppers
• Abandoned carts
• Lookalike audiences

Key Insights:

• Real-time sales, conversions, abandoned cart and repeat customer rate
• Kimberly-Clark percentage of cart size, product affinities, weighted cart ranking
• Optimized ad spend across loyal customers, competitors’, and undecided shoppers
• Tested thousands of variations of ads, optimized in real-time, driving increased sales
• Key shopper segments and their shopping habits

FOR MORE INFORMATION ON THE PROJECT, WHAT WE ACHIEVED, AND A DEMO OF THE VANTAGE DIGITAL CO-OP PERFORMANCE MARKETING PLATFORM, CONTACT VANTAGE TODAY.

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