LEADING RETAILERS CAN NOW DRIVE OMNICHANNEL GROWTH WITH NEW MARKETING PARTNERSHIPS POWERED BY VANTAGE
Vantage is the world’s only integrated digital co-op advertising platform. Built to exceed sales targets quickly and with minimal investment, Vantage helps retailers and their brand partners engage shoppers wherever they are when they are most likely to buy, maximizing ROAS.
Our platform allows retailers to monetize their proprietary shopper data to drive new traffic and sales and deepen their digital relationships with brand partners while being more relevant in the lives of today’s digitally active customer.
We offer retailers a low-investment path to allow all of their brand partners, large and small, the ability activate and deliver targeted and relevant ad campaigns across the breadth of online platforms—such as the retailer’s digital properties and third-party publishers such as Facebook, Instagram, and Google.
Vantage is a proven solution with consumer brands large and small at FreshDirect, Longo’s / GroceryGateway, Lowe’s, Walmart Canada, Ren’s Pets, and Ticketmaster LiveNation to name a few. Brands and retailers use Vantage to execute:
- audience targeting based on shopping behavior and profile data to engage shoppers wherever they are when they are most likely to buy, maximizing ROAS;
- easily test many variations of campaign offers and media and link shopper’s verified purchases to ad views. This allows brands and retailers to determine ad performance and track long-term impact on shopping behavior
- brand equity ad campaigns and experiences across mobile, social and web, integrated with calls to action to drive sales, digital coupons, in-store specials or online add-to-cart.
Click to download a one-page outline of Vantage’s Co-op Performance Marketing Platform.
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