- September 6, 2016
- Advertising, Ecommerce, News, Vantage Smart Campaigns
Vantage Video Ads Outperform
The saying goes that a picture is worth a thousand words. If a one-minute video ad contains 1,800 pictures, then using video ads to showcase your store and products can say a lot to prospective and past customers.
We are pleased to announce the arrival of Vantage Video Ads. You can use videos from your Facebook page, to include them in your ads.
Video ads outperform. Several independent statistics companies have recently published some hard evidence of this. According to one such company, your customers are nearly twice as likely to purchase products after seeing videos. This is especially true of Millennials, who have grown up with high-content media, and consider it a baseline for advertising.
At Vantage, we’ve personally seen the success of our customers’ video ads. Stores with high quality videos are creating new interest and growing their sales. If you have video content, we highly recommend that you A/B test its effectiveness in ads using Vantage.
Why not run some ads with still images and compare against the ads that you run with video content? We’re happy to help you get started. Get started today!