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The Vantage One Platform powering the enterprise business of retail media
Success story | The Home Depot innovates with Retail Media+
Find out how The Home Depot is working with vendor partners to create compelling advertising campaigns and disrupt retail marketing. Watch this video to hear how Whirlpool and their agency, Creative Guild have worked with The Home Depot’s Retail Media+.
Why do retailers choose the Vantage One Platform?
Offsite, onsite, and offline Advertising
The Vantage One Platform is a unified retail media platform with onsite, offsite, and offline capabilities that enable seamless integration, comprehensive audience reach, cross-channel insights, improved customer experience, scalability, and flexibility.
Self-service and managed service programs
The Vantage One Platform is a retail media solution that offers both self-service and managed service options that increases program revenue. It provides expert guidance and support for complex campaigns with the largest suppliers through managed services, as well as scalability and growth opportunities for the “long tail” of smaller vendors who still want to participate in the program.
Self-service and managed service programs
The Vantage One Platform offers the advantage of an end-to-end process, delivering streamlined efficiency, comprehensive insights, improved collaboration, enhanced accuracy, real-time monitoring, adaptability, and cost optimization.Build a compelling basis of conversation between retailers and vendors. Brands can see their overall business is performing through a custom, easy-to-use analytics dashboard that highlights how to take action on what’s important.
- Brand business insights & analytics
- Media sales & order management
- Media planning
- Audience creation
- Creative editing
- Campaign builder
- Spend & placement optimization
- Brand-level attribution & reporting
- Billing & reconciliation
- Legal & compliance
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